Auction houses
Run more sales with the same staff and reach buyers beyond the region.
The ring, live on every screen.
SUBASTA ZOOGAN runs online auctions and live bidding for livestock and farm assets — from the sale schedule to the signed contract. Buyers bid from the ring or from anywhere, and every lot closes with one auditable record.
On air
Montería ring
312 watching
Lote 118
12 Brahman heifers
Current bid
$ 0
Hammer in
0:25
Increment $ 200.000. A bid in the last 8 s resets the clock to 8 s.
Bid feed0 bids
SOLD
Six stages, timed to the hammer
A sale is a schedule, not a single event. Each stage hands a clean record to the next, so nothing is retyped between the ring, the office, and the bank.
1
Schedule the sale
Set rings, dates, and lot order. Publish the catalogue on one calendar buyers can follow.
T − 14 days2
Publish lots and grading
Weights, breed, age, health certificates, and grader notes attached to each lot.
T − 7 days3
Vet buyers and deposits
Check identity and tax details, collect deposits, and set each buyer's bidding limit.
T − 3 days4
Go live
Broadcast from the ring with multiple cameras. Remote and floor bids land on one board.
Sale day5
Match at the hammer
Bids are matched in order received. Anti-snipe rules extend the clock, and every bid is logged.
Sale day6
Settle and sign
Invoices, e-signed contracts, and transport release are issued to buyer and seller.
T + 1 dayEvery camera, every bid, on replay
Each sale is recorded with its bid log, so buyers can review a lot before paying and sellers can see exactly how the price moved.
CAM 1 · Ring
00:00:00
Lote 118 · 12 Brahman heifers$ 8.200.000
Lot openedBid marksHammer
Recorded the way buyers watch
Click a camera or drag the timeline. Bid marks show where the price moved; the red mark is the hammer.
- Four anglesRing, chute, scale, and auctioneer, switchable by the viewer.
- Bid-syncedEach bid is stamped on the recording, to the second.
- Kept on fileReplays stay with the lot record for disputes and audits.
- Low dataAdaptive streams work on rural 4G connections.
One platform, start to settlement
The tools an auction house needs to run a sale, in one place.
Sale scheduling
Plan rings, sessions, and lot order. Changes publish to the buyer calendar immediately.
Lot records and grading
Photos, video, weights, certificates, and grader scores on every lot.
Real-time bid matching
Floor, phone, and online bids on one ordered log, with proxy bids and anti-snipe rules.
Live broadcast and replay
Multi-camera streams with recordings stored against each lot.
Buyer and seller vetting
Identity checks, deposits, and per-buyer limits before the sale opens.
Settlement and e-contracts
Invoices, payment tracking, and e-signed contracts issued after the hammer.
Built for the people around the ring
Each side of the sale sees what it needs, and nothing it doesn't.
Ranchers and sellers
List lots with full records and watch the price move in real time.
Buyers and feedlots
Inspect, bid, and pay from anywhere, with a replay of every lot you bought.
Fairs and associations
Broadcast breed shows and special sales to members across the country.